A Simple Product Creation and Product Launching Formula

If you tried to think of people involved in product creation, who would come to mind? You may think of Edison, Franklin, or maybe Henry Ford. Would you ever think of yourself as someone who can create a quality product? Product creation is actually relatively easy and product launching is not that tough either! If you follow a few easy to understand steps, you could be starting the product creation and product launching process sooner than you think.

The first step in creating your information product is to know and understand your market. This can be very time-consuming, especially if you are unsure of what to do or where to look to know your market. Studying your niche market and understanding the buzz words and buying patterns can ease the process dramatically. Personally, I would recommend networking with someone who has had success in the niche market you are considering and learn from their results. If they are into product creation and not very business savvy expect some hesitation. If they only sell products and have nothing to do with product launching or product creation you may your first affiliate (sales person)! Something else you can use to find hot trends is with the Google Trends tool.

The second step is the product creation process. Take your niche market and brainstorm ideas and topics relating to it. There are a lot of product launching contests going on recently relating to a newly created internet marketing tool. There are so many aspects to the mentioned niche that literally, and unfortunately, anything can be considered an Internet Marketing tool. The reason that anyone can basically create an Internet Marketing tool is because of something called Private Label Rights products.

What I use private label rights products for, and highly recommend them in this specific manner, is to cure writer’s block especially when it is lingering. Many people base their entire product creation and product launching on a private label rights product. This is where you can start to shine and build a strong brand for yourself. If you set goals for yourself, short-term goals to be exact, you can see your product creation come into being much faster and there is a good chance with less revision needed. If you keep hitting time restraint road blocks; however there is nothing wrong with a slow and steady approach, you can consider outsourcing portions of your project. Outsourcing can be an extremely huge benefit or just as great of a disaster.

You can find someone to outsource work to at a freelance site such as Guru.com or eLance.com. When reviewing proposals it is almost mandatory you perform a background check on them as you are in essence hiring them. Doing a background check on freelancers is as easy as asking for samples of their work and reviewing feedback on the freelance site from previous customers. Depending on the size and requirements of your project this can add up to a decent sized investment, so caution is very important. One tip I always recommend to people looking to hire an individual is to ask them what they can provide you that no one else can. This simple question gives them a chance to “toot their own horn” and acknowledge where they feel most competent as far as their skill set.

The final portion of the product creation and product launching formula is the launch. This can literally make or break the effort, time, and maybe (if you invested) money you put in to your project. There are numerous aspects to product launching and although their relevance is debated in terms to their effect, experts agree all must be followed. The person in your field who you asked for product advice from can help you substantially if you have kept in touch. If not, the first thing you need to do is to create a visually appealing website with flawless design work.

I also mentioned outsourcing before, this is one aspect of product launching I have little strength in and I always outsource this portion. The website does not have to be large however the content (ad copy in Internet Marketing) must be stellar and as perfect as possible. This is where advertising knowledge or experience is beneficial. When the site is set up you now put a lead capture form on your website.

I put two lead capture pages on all products I create on the internet and is one of the best methods of getting a solid start when you are in the product launching stage. When you gain information from a prospect or someone looking to get paid for referring sales you are able to provide them updates or specials. Many people abuse their prospect or affiliate lists by in turn emailing them with a new product daily and I find the recommendations to be totally unrelated to their original need, problem, or interest.

Another stage in the product launching stage is creating a free report or demo version of your product to entice the product to sign up to your email list. Using proper follow up with this can help generate numerous sales for you. One thing you need to ensure is that your free product completely relates to your main product that you are looking to sell.

You are now ready to advertise your product launching to customers as well as the opportunity to sell for affiliates. This is the single aspect that many product creations and launches fail on. It is actually not entirely difficult. One thing you can do is write articles (and a good amount of them) on topics relating to your product. I am a huge advocate of giving a solution in forums. When you join a forum you are normally offered the opportunity to create a signature. In your signature, you should enter the link to your opt-in or lead capture page. When you respond to posts, you are advertising your opportunity.

It is not impossible to create a product and it does not have to take a long time. You need to setup a plan and stick to it. If you get stuck, look at similar and successful products to your own and try and see how they did it. When you sit down and brainstorm you will be surprised with what you can imagine.

Economic Crisis Sees Increased Redundancies But the Home Based Business Sector is in Dramatic Growth

Uneasy about your “JOB” security – online home based self employment is the answer. Did you know that the ABS (Australian Bureau of stats) figures show that only 17% of home-based businesses (HBB) are run predominantly by women? There has been huge growth of home-based business operations (57%) and this growth has come from men. In North America alone in the next 3-5 years – 79 million people to will start their own home based business.Due to the current global economic crisis, males aged 35-55 are finding it very difficult to secure replacement professions. On an international level, long standing professional white-collar areas including management consultants, lawyers, accountants, IT professionals, real estate agents, copywriters, finance brokers are finding themselves made redundant with no apparent back up or early exit strategy from the workforce. The home based business sector is an area in dramatic growth and with the right model you can re-design your future, your lifestyle and your retirement.When I say exit strategy – most would consider that retirement is their exit strategy with their super fund, 401(k) and real estate investments as their financial back-up. In my parents day most certainly this was an option – however even they have been hit by the current down turn. But what happens when you find yourself without employment well before your retirement age, where and how do you replace your security, your income?If you are feeling uneasy about your ‘JOB” security and that would be a majority of people what are your alternatives? When you read that the unemployment rate in America has skyrocketed and figures show a 6% increase on numbers before the recession of 2001, and the Australian Treasurer suggests that, “A sustained global recovery is no sure thing…” and warns that “…the national economy would operate below capacity for a while yet, with the unemployment rate to rise and company profits to decline.” Are you going to wait until you are made redundant to consider your options? Or are you going to start working on you exit plan/strategy to fire your boss and become your own boss now? Even professionals who feel presently secure in their roles are considering alternative exit strategies other formats to supplement and in the future replace their current income completely.The Online Home Based Business sector is in dramatic growth. Many are discovering the personal and financial benefits of this sector of self employment. Franchising and Real Estate – areas that have previously done well – these professions require long hours, include the exhausting management of employees and stock and a waiting game for payment. The Online Home Based Business of today offers many benefits above and beyond these traditional business models.Today’s Online Home Based Business has the power to create new lifestyles. You can start your own Online Home Based Business with a new model, with the support of a community of industry leading – like minded entrepreneurs. The model I chose to assist me in firing my boss, can teach and support you, it is a proven business model that provides you with a turnkey marketing solution, allows you to work less hours, have more time for family and create personal and financial security – all while you get paid first and you develop a long term residual income. A model with these components has not been available in the home based industry before.

Home Based Business For Moms

Starting a new home based business for moms can be a very rewarding time, but at the same time somewhat scary. It is great that you’ve decided you want to work from home. Working from home can be very exciting and offers some great benefits. Starting a home based business will give you the flexibility to spend time with your kids and family and you don’t have the worry of taking off work when one of them is sick. You will not have to worry about the daily commute and all of the expense involved. The earning potential is endless, and you can work as little or as much as you wish.Starting your home based business for moms takes a lot of thinking and planning. The process of finding that excellent business idea can be a daunting task. There are so many different options to choose from. You will want to choose the type of program or niche that you are comfortable with. Following are some tips and suggestions to help make the transition a little easier.Pick your domain name carefully. This is your address on the entire world wide web. You want to pick a name that is associated to what your business is all about. This is your online identity and will reflect your purpose with your business. Whether it be family, friends, customers or just plain window shoppers, anyone anywhere with and internet connection can type in your domain name into the web browser and visit your website.When starting a home based business for moms think about the things you like to do and enjoy.
You could start a blog about this particular niche and talk about your likes and dislikes maybe some of your suggestions to do some thing better. Remember, a blog is just a journal that you are keeping and allowing other people to read and interact with you. Maybe it’s cooking, baking, sewing or gardening or whatever you dreams are.Just like any other home based business, you will have to find a home based business for moms that either sells something, or will provide a service. Make sure this is something that you can do. Find a home based business for moms that will really help you get going. You should not have to pay anything that you are promoting. Be very wary if someone wants to charge for what you will promote.You might join a forum about home based business for moms and discover what they are talking about and with help to get your business moving forward. When starting your online business just remember, there are no silly or stupid questions. Every question you might have is important and you need to resolve it in order to move your business forward.